2015互联网女皇报告:互联网仍在缓慢增长

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每年此时,凯鹏华盈(KPCB)合伙人、享有“互联网女皇”美誉的玛丽·米克尔(Mary Meeker)都会公布一份互联网趋势报告,这份报告中包含了她对互联网发展趋势的完整剖析,覆盖从移动设备使用到互联网使用等各个方面的内容。腾讯科技对该报告进行汉化,以方便广大网友阅读。

这份报告的要点概列如下。

1.互联网用户总人数去年增长了8%,低于2013年的10%和2012年的11%。

2.移动互联网订户总数增长至70亿,其中智能手机订户总数增长至21亿。

3.新互联网用户“很可能”是通过某个通信应用第一次上网的。

4.在美国,64%网络用户是使用智能手机上网的,相比之下2009年时这一比例仅为18%。

5.用户在垂直屏幕上花费的上网时长取得了指数级增长,在2015年中达到了29%。

6.青少年网民钟爱“阅后即焚”通信应用Snapchat、图片共享社交平台Instagram和Facebook。

7.有87%的青少年网民称其智能手机昼夜不离身边。

8.有76%的青少年使用智能手机摄像头拍照并发在社交媒体上,6%则不确定他们会用手机摄像头来做什么。

9.无人机的人气度每年都在取得指数级增长。

10.到2014年底为止,广告软件总数增长了136%,至41万个应用。

11.有69%的安全漏洞并非由存在漏洞的公司自己发现的。

12.在美国的总劳动力人口中,偷渡客所占比例现在已经达到了35%。

13.有25%的“按需开工”务工者(比如说打车服务Uber和专车服务Lyft的司机,或是按需快递公司Postmate的投递员等)使用一个或多个平台。

14.小米在中国智能手机出货市场上暂时占据领先地位,超过了苹果。

15.在印度,65%的互联网使用量来自于移动平台。

文章为PPT格式,推荐点开图片使用上下键翻页阅读。文末有报告中文版PDF下载链接。

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点击下载报告中文版PDF文件

来源:腾讯科技

原文地址:http://tech.qq.com/a/20150528/006922.htm

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  1. get,干货下载,好好拜读

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